Café Del Mar Sundays

Café del Mar Malta, a prestigious beach club known for its Mediterranean charm and world-class sunsets, launched a campaign to promote its Café del Mar Sundays.

The campaign was executed on various platforms, including billboards and social media, utilising Google Ads and a creative direction that included Matisse-inspired illustrations that captured the venue’s relaxed yet vibrant atmosphere. The design elements created are reminiscent of the venue’s features, all rendered in a bold way, reflecting the event’s summer vibe.

As a result, the campaign reinforced Café del Mar Sundays as a premier summer experience, further solidifying the brand’s position as a go-to destination for leisure and entertainment.